Expand Home Entertainment Sales with New Dimplex Geneva Media Console Electric Fireplace

February 1, 2010

Cambridge, Ontario Clean, contemporary lines, elegantly highlighted by a raised metal frame and the understated appeal of smoked glass doors define the styling of the new Dimplex Geneva media console. The Geneva is the perfect platform for today’s large-screen TVs. Glass enclosed compartments neatly accommodate a full array of media players, game consoles and other electronic components. Optional storage piers offer generous room to keep CDs, DVDs and game cartridges, plus plenty of shelf space for books, family photos, collectibles and other prized possessions. But of course, this is a Dimplex entertainment console, so its signature feature adds a charm that no one else can match – an expansive 25'' state-of-the-art electric firebox.

“Even with all the marvels of modern home entertainment technology, nothing adds ambiance to a room quite like a fireplace,” says Dimplex Design Director Colin Stewart. “And our electric fireplaces wonderfully blend engineering and art to create the safest, most convenient and environmentally friendly way to create a home with a hearth.” The Dimplex patented electric flame technology is recognized worldwide as the most realistic in the industry. Hand-finished logs, molded from real fire wood, create a true-to-life stage for the dancing flames, while softly glowing embers pulse in concert on the firebox floor. No special installation or ventilation is required; there is no wood to cut or mess to clean. You just plug it in, turn it on with the handy remote, and enjoy. The heater is powerful enough to warm a 400 square foot room on a chilly night, but since it’s a Dimplex electric fireplace, the heater operates separately from the flame, allowing you to add the romantic glow of a gently flickering fire to your home on even the warmest summer night.

Entertainment consoles are among the most popular furniture purchases right now, and consumers are always looking for ways to increase their available storage space, so the Geneva is well positioned for today’s market. The Dimplex design team thoroughly considered the consumer’s needs, building in features that make it a perfect fit for today’s technology-enhanced lifestyles. Panel cutouts feed wiring to a central storage area behind the firebox, which can be quickly removed for easy access. The smoked glass doors offer no interference to remote controls. The optional free standing pier cabinets can be set up to frame the TV or used to create a unified ensemble of entertainment console and complementary storage units. The storage unit shelving is fully adjustable, to accommodate a wide range of needs. And a warm, medium-toned mocha finish blends gracefully with just about any décor.

“At Dimplex, we’re constantly innovating to bring the heartwarming charm of a traditional fireplace to today’s media-rich, high-tech home,” concludes Stewart. “Blending simple yet sophisticated styling with superior functionality and cutting edge electric fireplace technology, the Geneva creates a home entertainment center of unparalleled richness, flexibility and warmth.”

About Dimplex

Dimplex North America Limited is a division of the Glen Dimplex Group of Ireland.  For more than 30 years, the Glen Dimplex Group has been committed to outstanding innovation, quality and customer service that has enabled it to become the world’s leading manufacturer of electric heating products.  Dimplex North America, headquartered in Cambridge, Ontario is North America’s leading manufacturer/marketer of electric fireplaces.

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